IKEJA City Mall (ICM), Alausa, Lagos, was jammed with shoppers and lovers who were out to celebrate the recent valentine season. Tucked in a corner of Rhapsody, an event and relaxation centre, was a romantically lit environment, where ICM had set up for couples selected as winners of its valentine bonanza.
While stating the reason for the dinner for couples, the marketing manager of ICM Eniola Ositelu said, “The purpose was just to reward our shoppers for their patronage and since it was a love season it was time to reward them for being loyal to Ikeja City Mall.”
On how the mall was able to select 20 people out of its numerous customers, Ositelu said, “We selected those that were able to shop N20,000 or more. We also took two people from social media who did not shop but are our ardent followers. We then asked them to write
a love note and the best was selected”.
The Highlight of the event was when one of the couples proposed to his girlfriend.
Ajitalo noted, “While we were contacting and informing our winners, he told us he wanted to propose to his girlfriend on that day. So, we just tied it into the diner event”.
Some partners also won a weekend stay at Protea Ikeja anytime they were ready while others got vouchers of up to N10,000 they could use at the mall. Gucci also gave the couples beautiful gift packs.